IDentity and BElonging Drive Everyone.
Movements begin with leaders who communicate from their deepest convictions.
We help you clarify and express the things that make you, you. The how, the what, and the why of branding, websites, events, and videos all come from your identity. We have a proven process that uncovers it.
Define Your Why
We believe every organization is uniquely called to serve and inspire the world. Sherwood Fellows act as guides for our partners, helping you navigate the inner world of your identity and ensuring you don’t get lost in abstraction. We will help you define your identity in such a compelling way that it can’t be ignored.
The process of writing a “why” helps our partners re-discover their passion and gives them permission to clear away or re-imagine efforts that are out of sync with their mission.
The Call to Arms
The members of your community are desperate to belong to a tribe that provides shared identity and a deep sense of purpose. We help you tap into it.
The Sherwood Fellows process involves working through an empathic design exercise in order to understand who you want to serve and what you have to do to rally them around your banner. With this understanding, we’ll then design a journey of conversion for your target audience. We build a communications strategy to turn your audience from curious followers into brand ambassadors who are completely devoted to your mission.
Reforge Your Weapon
Sometimes even the finest weapons can crack or break apart; the same can be true of our business communities. But once you’ve connected to your “why” and clearly defined your vision, you’ll be ready to put the pieces back together. If you merge your reawakened team with a tailor-made strategy and hand-picked tools, you’ll be ready to reforge your working community into a movement on mission.